The present investigation was carried out to study the performance of ten cultivars of gerbera (Gerbera jamesonii Bolus) under naturally ventilated polyhouse conditions at Hi-Tech Horticulture Unit, UAS Dharwad. Vegetative, flowering and flower characters varied significantly among the cultivars. Among the cultivars, Stanza was the tallest (41.20 cm) and recorded maximum plant spread (47.12 cm). Cultivar Cacharelle produced maximum number of leaves per plant (29.46), longest flower stalk (58.26 cm) and number of suckers per plant (26.8). Days taken to bud visibility and full bloom varied greatly among cultivars under the study. Cultivar Dana Ellen was early to bud initiation and full bloom (54.32 and 68.00 days, respectively). With respect to flower characters, cv. Cacharelle recorded the maximum number of flowers per plant (37.10). The cultivar Primrose possessed longest vase life (14.83 days). Largest flower diameter was found in cv. Rosalin (10.91 cm) which was followed by cv. Winter Queen (10.55 cm). Wide variation in flower colour was also observed among the cultivars. Cultivar Cacharelle expressed best performance on various growth and flower characters followed by other cultivars viz. Pre Intenzz, Stanza and Winter Queen.